WHERE THE MYSTIQUE LIVES

For THIS CAMPAIGN, we wanted IT to feel less like a recreation of the past and more like discovering something that has been left behind.

Shot across old colonial structures, moss-covered passages and raw natural surroundings, the imagery brings together the physical remains of Indonesia’s past with the more mysterious side of the archipelago.

Handycam footage, natural textures, shadows and movement keep the campaign raw and slightly unsettling — leaving the story somewhere between history, football and folklore.